Sign Up
..... Australian Property Network. It's All About Property!
Categories

Posted: 2024-09-03 04:43:49

Atomos has since launched and started shipping its Ninja Phone – a device that is attached to IOS or Android phones to process and monitor high-quality video data. A second product, the Sun Dragon, which is now ready for shipping, is a world-first, flexible 2000-lumen LED lighting “rope” that can be used wirelessly to replicate natural sunlight conditions in any setting.

As a result, management is now forecasting sales of $45 million for this financial year at an underlying gross profit margin of 40 per cent, with fixed costs constrained to $16 million per annum. It is expected to leave the company in a cash-flow neutral position – a far cry from 2023-24’s performance.

But while Atomos’ new products are expected to sell well, they are only just hitting the market … and in the fast-moving sector of technology hardware manufacturing, there is always the possibility of a better product launching onto the scene. There are also always risks associated with a changing global economy and potential reoccurring black swan events such as the Writers Guild of America’s strike or another COVID-like pandemic.

But Atomos is back in fighting-fit condition. A clean balance sheet, cash in the bank, new products to boast about and a management team with a particularly sentimental and personal reason for ensuring success in the future, means that the odds are stacked in its favour.

An interesting and a quite possibly prosperous 2024-25 awaits.

View More
  • 0 Comment(s)
Captcha Challenge
Reload Image
Type in the verification code above