Operationally, as well as updating its existing products to include new features, the company has also been busy laying the groundwork for the big launch of its two new products, the Ninja Phone and the SunDragon.

Notwithstanding a two-month delay to include new features that will appeal to a greater audience, the company is now shipping the devices globally which started this month in a bid to hit the shelves ahead of the US Thanksgiving holiday and associated Cyber Monday sales blitz.

The Ninja Phone is a device that allows the user to turn their smartphone into a high-end 10-bit recorder, monitor and streamer for pro HDMI video cameras while the SunDragon is a world-first, operating as a mount-anywhere, flexible, wireless and waterproof, five-colour, 2000-lumen lighting strip that provides sun spectrum lighting at any time.

Atomos appears poised for growth with new products driving demand and restructuring efforts creating a leaner operating model. The company’s proactive steps to manage cash flow and the successful resolution of legal issues seems to have bolstered its outlook for the remainder of the financial year. Laser-eyed investors will be keen to see just how well the Ninja Phone and SunDragon fly off the shelves.

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