With therefore much interest in how social networks function, one begins to wonder if you have advertising potential within these social networks?
I have been seeing social media for some time now. In-fact I am an associate of numerous social network web sites including https://www.linkedin.com and http://www.myspace.com/ just...
There's been a virtual explosion of social networking sites in the past few years. Even the big players like Google, Yahoo and MSN are receiving into it.
With therefore much curiosity about how social networks work, one begins to wonder if there is marketing potential within these social networks?
I've been watching social networking for some time now. Actually I'm a member of numerous social network sites including https://www.linkedin.com and http://www.myspace.com/ merely to name two.
I joined partly because I wanted to see what they were, but more importantly to see what impact social networking might have on SEM in-the coming years.
I have been a part of various ser-vices for a while and the reach these sites have is outstanding.
Like, from my LinkedIn network of seven people I've an extended network of over 12,600 people.
Suppose - I'm just a click or two away from close to 13,000 other folks who share my similar interests ranging from what I like to watch o-n TV to work I could give to them. If you know anything, you will certainly want to compare about The Red Herring that's Google Pagerank.
Through my connections and their connections, I am attached to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what advertising opportunities exist for Social-networking?
Well, let's take a look at MySpace.
MySpace is among the prime sites on the Web today. I-t racked up 9.4 thousand page-views in August 2005 (more than Google) and new customers are signing up in a rate of 3.5 million a month.
MySpace is typical of where todays 18-30 year-old goes to manage their digital life. I-t allows users to publish photographs of themselves and their friends, produce a weblog, list their favorite bands, view and share videos, suggest things to do and lists some people they consider friends. It's on this 'Friends List' where the majority of the opportunities lie. Dig up more on this partner URL by clicking find out more.
All thirty million plus consumers of MySpace have a friends site that lists people that person thinks their friend. This really is a list of people who they are interested in talking to and about, along with reading from on a normal basis. They can send you messages, comment on your photographs, read your websites, in addition to abandon messages that you can then share with others once you put someone as your friend. This really is a chance for quick feedback about you.
The capability to add friends to your site is crucial for advertising to MySpace users. According to Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This technology is growing up without having ever observed programmed media. 'They don't think in terms of the album, and they don't think in terms of the TV schedule. They think with regards to TiVo, P2P, AOL, and needless to say MySpace.
You can observe how this could develop.
Let's say you produce a MySpace account to speak about your service or product. You weblog about any of it and search for others that could share your interests.
You then invite them to be your friend. To get supplementary information, we recommend people have a gander at: https://www.linkedin.com/in/jordanrodbell/. When they become a friend you start your 'soft market' begging your solution for them. To learn more, please consider checking out: continue reading.
As they grow to understand it, they start blogging and sharing it. Quickly hundreds or even thousand of people are talking about you and your product or service.
Do not think this can work?
Let me give some situations to you. There are numerous companies who've gotten their start MySpace. By just hosting a few of their music on line and blogging about themselves they created a following. Soon they'd report deals and contracts prearranged.
Of course to work with services like MySpace you'll need to get something this target market needs. If you do not then you probably shouldn't put too much energy in-to MySpace.
But that will not mean other social network opportunities should be ignored. As I mentioned previously, LinkedIn is more of a professional introduction service. If your products or services fits here then by all means examine it further.
And there are the others also. Services such as Yahoo!s MyWeb, Flickr, http://del.icio.us and more.
So if you have ever wondered what other online possibilities might be available, consider social networking. Maybe it's the next great online marketing channel..
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