Alongside the company’s sporting assets, it also owns digital and radio assets (Sports Entertainment Network) and a television production company. The company has been open about its ongoing talks to secure deals after its auditors issued a warning in late 2023 over its ability to survive should it not find cash to bring down its borrowings.

In November, the company said it had secured a deal to sell off its New Zealand business for $3.7 million, later selling shares in its SEN Teams business, which includes the Perth Wildcats, in exchange for $1.5 million. It later raised another $0.5 million. The deals valued the company’s sports business at $40 million.

In February, SEG issued almost 10 million new shares, finding around $2 million in the process.

The company has been approached for comment.

Nine Entertainment, the owner of this masthead, owns a 3 per cent stake in SEG via 3AW.